Taste is a theme that I helped create at Volusion in Austin, TX. We were going through the process of adding to our current themes, and I was asked to create a category and product page. Taste’s homepage is very minimal and chic, so I carried that look through both of the interior pages. As you scroll down the product page, the user gets to see the alternative images of the product, a promotional area and selected reviews that the merchant decides to show off. The goal of this redesign was to increase the merchant’s options of showing off their product, leading to more confident purchases.